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Corey Russell
Traffic Coordinator
Summary
Highly experienced and results-oriented Traffic Coordinator with a proven track record of success in coordinating and executing digital advertising campaigns. Proven ability to develop and implement comprehensive traffic management plans, analyze website traffic data, and collaborate with cross-functional teams. Expertise in industry-leading traffic analysis tools, including Google Analytics and Adobe Analytics. Demonstrated ability to manage day-to-day operations of traffic campaigns, including campaign setup, optimization, and reporting. Experience in collaborating with advertisers and agencies to ensure alignment with campaign goals.
Education
Bachelor’s Degree
February 2019
Skills
- Ad Trafficking
- Affiliate Marketing
- Analytics Reporting
- Audience Segmentation
- Campaign Analysis
- Campaign Execution
Work Experience
Traffic Coordinator
- Conducted detailed traffic audits to identify areas of improvement and optimize campaign performance.
- Managed the daytoday operations of traffic campaigns, including campaign setup, optimization, and reporting.
- Collaborated with advertisers and agencies to ensure alignment with campaign goals and objectives.
- Developed and executed datadriven strategies to increase website traffic and conversions.
Traffic Coordinator
- Successfully coordinated the delivery of over 100 digital advertising campaigns, resulting in a 20% increase in conversion rates.
- Developed and implemented a comprehensive traffic management plan to optimize campaign performance, resulting in a 15% reduction in campaign costs.
- Collaborated with crossfunctional teams to ensure smooth execution of digital marketing campaigns, including content creation, creative development, and media planning.
- Utilized industryleading traffic analysis tools, such as Google Analytics and Adobe Analytics, to monitor and analyze website traffic data.
Accomplishments
- Successfully implemented a new traffic management system, resulting in a 20% increase in campaign efficiency.
- Developed and executed a datadriven traffic acquisition strategy that increased website traffic by 35%.
- Collaborated with marketing and sales teams to create and implement highly targeted traffic campaigns.
- Monitored and analyzed traffic data to identify trends and optimize campaign performance.
- Successfully managed multiple traffic campaigns simultaneously, ensuring timely execution and maximum impact.
Awards
- Received industry recognition for outstanding performance in traffic analysis and optimization.
- Honored with a companywide award for excellence in traffic coordination and optimization.
- Recognized for contributions to the development of innovative traffic management solutions.
- Received a certificate of achievement for exceptional skills in traffic forecasting and analysis.
Certificates
- Google AdWords Certified
- Google Analytics Individual Qualification
- IAB Digital Marketing and Advertising Certification
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How To Write Resume For Traffic Coordinator
- Highlight your experience in coordinating and executing digital advertising campaigns.
- Showcase your skills in developing and implementing comprehensive traffic management plans.
- Demonstrate your proficiency in using industry-leading traffic analysis tools.
- Emphasize your ability to collaborate with cross-functional teams and manage day-to-day operations of traffic campaigns.
Essential Experience Highlights for a Strong Traffic Coordinator Resume
- Coordinate the delivery of digital advertising campaigns across various channels.
- Develop and implement traffic management plans to optimize campaign performance.
- Collaborate with cross-functional teams to ensure smooth execution of digital marketing campaigns.
- Utilize industry-leading traffic analysis tools to monitor and analyze website traffic data.
- Conduct detailed traffic audits to identify areas of improvement and optimize campaign performance.
- Manage the day-to-day operations of traffic campaigns, including campaign setup, optimization, and reporting.
- Collaborate with advertisers and agencies to ensure alignment with campaign goals and objectives.
Frequently Asked Questions (FAQ’s) For Traffic Coordinator
What are the key responsibilities of a Traffic Coordinator?
The key responsibilities of a Traffic Coordinator include coordinating digital advertising campaigns, developing traffic management plans, analyzing website traffic data, collaborating with cross-functional teams, and managing day-to-day campaign operations.
What are the essential skills for a Traffic Coordinator?
Essential skills for a Traffic Coordinator include experience in digital advertising campaign coordination, traffic management plan development, website traffic data analysis, and collaboration with cross-functional teams.
What are the career prospects for a Traffic Coordinator?
Career prospects for a Traffic Coordinator include advancement to roles such as Digital Marketing Manager, Marketing Analyst, or Media Planner.
What are the top companies hiring for Traffic Coordinators?
Top companies hiring for Traffic Coordinators include Google, Facebook, Amazon, and Microsoft.
What are the typical salary expectations for a Traffic Coordinator?
Typical salary expectations for a Traffic Coordinator vary based on experience and location, but generally range from $50,000 to $80,000 per year.
What is the job outlook for Traffic Coordinators?
The job outlook for Traffic Coordinators is expected to grow faster than average in the coming years due to the increasing demand for digital advertising.