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Titan Cooper
Business Writer
Summary
Highly accomplished Business Writer with 5+ years of experience developing and executing successful content strategies for digital marketing campaigns. Proven ability to create compelling and engaging content that captivates audiences, drives conversions, and builds brand awareness. Expertise in writing a wide range of marketing materials, including website copy, brochures, white papers, and case studies. Strong understanding of SEO best practices and ability to optimize content for search engines. Excellent communication and collaboration skills, with a proven track record of working effectively with marketing teams to deliver cohesive messaging across channels.
Education
Bachelor’s Degree in English, Communications
June 2018
Skills
- Content Writing
- Business Writing
- Technical Writing
- Editing
- Proofreading
- SEO Writing
Work Experience
Business Writer
- Optimized website content for search engines (SEO) using keyword research and best practices, leading to a 25% increase in organic traffic.
- Developed and maintained brand identity across all marketing channels, ensuring consistency and messaging.
- Collaborated with marketing teams to develop integrated campaigns and deliver cohesive messaging across channels.
- Managed social media accounts, creating engaging content and engaging with followers to foster brand awareness and customer loyalty.
Business Writer
- Developed and executed content strategies for digital marketing campaigns, resulting in a 15% increase in website traffic.
- Created compelling and engaging website copy that improved user experience and increased conversion rates by 10%.
- Wrote and edited marketing materials, including brochures, white papers, and case studies, that contributed to a 20% increase in lead generation.
- Conducted thorough market research and competitive analysis to inform content creation and ensure alignment with target audience needs.
Accomplishments
- Developed and implemented a comprehensive content marketing strategy that increased website traffic by 25%
- Created and managed a team of talented writers responsible for producing highquality, engaging content
- Developed and executed a content strategy that aligned with the companys overall business goals
- Managed the production of a wide range of content, including website, social media, and email marketing
- Developed a content calendar and workflow that ensured timely delivery of all content
Awards
- PR News Platinum Award for Best Corporate Communications Campaign
- American Marketing Association Silver Award for Excellence in Content Marketing
- Society for Technical Communication Award of Distinction for Technical Writing
- American Marketing Association Golden Pyramid Award for Best Content Marketing Campaign
Certificates
- Certified Professional Content Writer (CPCW)
- Associate Certified Content Writer (ACCW)
- Certified Business Writer (CBW)
- Professional Writing Certificate
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How To Write Resume For Business Writer
- Highlight your ability to write clear, concise, and engaging content that resonates with your target audience.
- Showcase your understanding of SEO best practices and your ability to optimize content for search engines.
- Provide specific examples of your work and the results you achieved, using metrics to demonstrate your impact.
- Tailor your resume to each job you apply for, highlighting the skills and experience that are most relevant to the position.
Essential Experience Highlights for a Strong Business Writer Resume
- Develop and execute content strategies that align with business objectives and target audience needs
- Create compelling and engaging website copy, articles, blog posts, and other marketing materials
- Conduct thorough market research and competitive analysis to inform content creation and ensure relevance
- Optimize website content for search engines (SEO) using keyword research and best practices
- Collaborate with marketing teams to develop integrated campaigns and deliver cohesive messaging across channels
- Manage social media accounts, creating engaging content and engaging with followers to foster brand awareness and customer loyalty
Frequently Asked Questions (FAQ’s) For Business Writer
What are the key skills and qualifications required to be a successful Business Writer?
Successful Business Writers typically possess a strong foundation in writing, editing, and communication, along with a deep understanding of marketing principles and SEO best practices. They are also proficient in using a variety of content management systems (CMS) and collaboration tools.
What are the different types of content that Business Writers create?
Business Writers create a wide range of content, including website copy, blog posts, articles, white papers, case studies, brochures, and social media posts. They may also be responsible for developing content strategies, managing social media accounts, and collaborating with marketing teams on integrated campaigns.
What are the career prospects for Business Writers?
Business Writers are in high demand as businesses increasingly recognize the importance of effective content marketing. With experience, Business Writers can advance to leadership roles, such as Content Manager or Director of Content Marketing.
How can I improve my Business Writing skills?
To improve your Business Writing skills, focus on developing your writing, editing, and communication abilities. Read widely, study grammar and style, and practice writing different types of content. Additionally, stay up-to-date on the latest marketing trends and SEO best practices.
What are the common challenges faced by Business Writers?
Common challenges faced by Business Writers include meeting deadlines, staying up-to-date on the latest marketing trends, and writing content that is both informative and engaging. Additionally, Business Writers may need to collaborate with a variety of stakeholders, which can require strong communication and interpersonal skills.
What is the difference between a Business Writer and a Content Writer?
While the terms Business Writer and Content Writer are often used interchangeably, there are some key differences between the two roles. Business Writers typically focus on creating content that is specifically related to business objectives, such as marketing materials, white papers, and case studies. Content Writers, on the other hand, may create a wider range of content, including blog posts, articles, and social media posts.
What tools and resources are available to Business Writers?
Business Writers have access to a variety of tools and resources to help them create effective content. These include content management systems (CMS), collaboration tools, grammar and style checkers, and SEO optimization tools.