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Brantley Watson
Florist Manager
Summary
Highly accomplished Florist Manager with 10 years of experience in managing a team of 10 florists, designing and creating floral arrangements for weddings, funerals, special events, and corporate clients. Proven ability to source and procure a wide variety of flowers and greenery from local and international suppliers, manage inventory, and develop marketing strategies to increase brand awareness and drive sales. Committed to providing exceptional customer service and ensuring the highest quality of floral arrangements. Seeking a challenging role where I can leverage my skills and experience to contribute to the success of a reputable floral company.
Education
Associate Degree in Floral Design
September 2016
Skills
- Floral Arrangement
- Floral Design
- Event Planning
- Inventory Management
- Customer Service
- Team Management
Work Experience
Florist Manager
- Managed inventory, ensuring optimal stock levels and minimizing waste
- Developed and implemented marketing strategies to increase brand awareness and drive sales
- Trained and mentored new florists, instilling a commitment to quality and customer satisfaction
- Conducted workshops and demonstrations to educate clients and the community about floral design
Florist Manager
- Managed a team of 10 florists, ensuring efficient and timely order fulfillment
- Sourced and procured a wide variety of flowers and greenery from local and international suppliers
- Designed and created floral arrangements for weddings, funerals, special events, and corporate clients
- Consulted with customers to understand their needs and provided personalized recommendations
Accomplishments
- Increased new customer acquisition by 20% through implementing targeted marketing campaigns
- Reduced inventory waste by 15% through implementing a new inventory management system
- Increased average order value by 10% through upselling and crossselling techniques
- Developed and implemented a new floral design curriculum for staff training, resulting in a 15% increase in customer satisfaction
- Negotiated with suppliers to secure a 10% discount on bulk flower orders, saving the company thousands of dollars
Awards
- Won the Florist of the Year Award from the National Florist Association
- Recognized as the Florist of the Month in the local newspaper
- Awarded the Presidents Club Award for outstanding sales performance
- Honored with the Employee of the Year Award for exceptional dedication and performance
Certificates
- Certified Floral Designer
- AIFD Certified Floral Designer
- SAAF Certified Floral Designer
- Floral Management Institute Certification
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How To Write Resume For Florist Manager
- Highlight your passion for floral design and your commitment to providing exceptional customer service.
- Showcase your skills in floral arrangement, event planning, inventory management, and team management.
- Quantify your accomplishments whenever possible, using specific metrics to demonstrate your impact.
- Tailor your resume to each job application, highlighting the skills and experience that are most relevant to the specific role.
- Proofread your resume carefully before submitting it, ensuring that there are no errors in grammar or spelling.
Essential Experience Highlights for a Strong Florist Manager Resume
- Managed a team of 10 florists, providing guidance and support to ensure efficient and timely order fulfillment.
- Sourced and procured a wide variety of flowers and greenery from local and international suppliers, negotiating prices and ensuring the highest quality.
- Designed and created floral arrangements for weddings, funerals, special events, and corporate clients, exceeding customer expectations and adhering to specific design briefs.
- Consulted with customers to understand their needs and provided personalized recommendations, building strong relationships and fostering repeat business.
- Managed inventory, ensuring optimal stock levels and minimizing waste, utilizing inventory management software and implementing best practices.
- Developed and implemented marketing strategies to increase brand awareness and drive sales, including social media campaigns, email marketing, and partnerships with local businesses.
- Trained and mentored new florists, instilling a commitment to quality and customer satisfaction, and fostering a positive and productive work environment.
Frequently Asked Questions (FAQ’s) For Florist Manager
What are the key skills required to be a successful Florist Manager?
The key skills required to be a successful Florist Manager include floral arrangement, event planning, inventory management, customer service, and team management.
What is the average salary for a Florist Manager?
The average salary for a Florist Manager in the United States is around $50,000 per year.
What are the career prospects for a Florist Manager?
Florist Managers can advance their careers by becoming Floral Designers, Event Planners, or even starting their own floral business.
What is the job outlook for Florist Managers?
The job outlook for Florist Managers is expected to be positive in the coming years, with a projected growth of 7% from 2019 to 2029.
What are the most important qualities of a successful Florist Manager?
The most important qualities of a successful Florist Manager include creativity, attention to detail, customer service skills, and the ability to manage a team.
What are the biggest challenges facing Florist Managers?
The biggest challenges facing Florist Managers include managing inventory, keeping up with the latest trends, and attracting and retaining qualified staff.
What advice would you give to someone who wants to become a Florist Manager?
My advice to someone who wants to become a Florist Manager would be to get as much experience as possible in the floral industry, develop strong customer service skills, and be prepared to work long hours.